While I call what I do “Marketing”, it’s important to remember that it’s intimately tied to Public Relations (PR) and your Customer Service Representatives (CSRs).
Category: Public Relations
Nothing Changes on New Years Day
New Years Day is seen as a day of change, of starting fresh. If you’re looking at things that way, you’re missing the point: Change is always changing.
Your Avatar is You
Your social media avatar is often your one chance to make a first impression. Getting it right is simple and free–and can go a long way to impressing potential clients.
Is Your Business Worth a Loaf of Bread?
Public relations isn’t only about crisis situations; it’s about how you interact with your customers–past, current, and potential–in every interaction.
Nobody Expects the Spanish Inquisition
Public Relations is about (surprise!) your relationship with the public. It is not about marketing your products. That’s Marketing. Too many businesses don’t understand the difference, and therefore don’t understand the need for PR.